THE PARKIE AUT25 - Flipbook - Page 41
INDUSTRY UPDATE
Working collaboratively with Victorian Caravan Parks Associa琀椀on on issues which impact the caravanning and camping industry.
Working collaboratively with Victorian Caravan Parks Associa琀椀on on issues which impact the caravanning and camping industry.
2024 wraps up with strong caravan and
camping demand amid consumer optimism
Caravan
Caravan Holiday
Holiday Park
Park Accredita琀椀on
Accredita琀椀on Program
Program
The Caravan Industry Association of Australia’s
from Skyscanner, which reveals that 43% of Aussies are
A common
areaSentiment
of park opera琀椀ons
that
some琀椀mes
gets neglected,
is the
scheduling
ofonand
keeping
records of
the
Consumer
Report that
has some琀椀mes
forecast ongoing
planning
to scheduling
spend moreof
travel
and holidaying
in the
2025
A common
area of park opera琀椀ons
gets neglected,
is the
and
keeping
records of
regular
maintenance
aspects
of
running
a
caravan
holiday
park.
The
accredita琀椀on
team
visits
many
parks
throughout
than they did in 2024.
strong demand for caravan and camping travel, which
regular maintenance aspects of running a caravan holiday park. The accredita琀椀on team visits many parks throughout
continues
to issue
be seen
as up
providing
excellent
value for
the year
and this
crops
琀椀me and
琀椀me again.
For caravan and camping operators, this renewed
the year
andcompared
this issuetocrops
琀椀me and
琀椀me again.
money
otherup
holiday
options.
enthusiasm offers significant opportunities to capture
increased domestic travel spending. With more
The March 2025 report provides a comprehensive
Many
park operators
believe
that as
long asand
they camping
have records Australians
of when the 昀椀re ex琀椀nguishers,
smoke alarms
and test
multiple holidays
and willing
to
analysis
of trends
shaping
caravan
Many park operators believe that as long as they have records of when theplanning
昀椀re ex琀椀nguishers,
smoke alarms
and test
invest
more
in
their
experiences,
the
industry
is wellconsumer
behaviour
for
the
coming
year,
providing
and tag is done throughout the year, and that they are done on 琀椀me, that this su昀케ciently covers o昀昀 their obliga琀椀ons.
and valuable
tag is done
throughout
thatinthey
are done onpositioned
琀椀me, thattothis
su昀케ciently
coversgiven
o昀昀 their
obliga琀椀ons.
benefit
- particularly
its strong
value
trending
data the
to year,
track and
shifts
consumer
perception
sentiment.
As a The
PCBUReport
(person conduc琀椀ng
a business
or undertaking),
that the
continued
strength of under your state’s Work Safe regula琀椀ons, park operators
As a international
PCBU (personfound
conduc琀椀ng
a business
or undertaking),
under your state’s Work Safe regula琀椀ons, park operators
travel,
increasing
pressures
need to ensure that
all areas
of their economic
park are safe
and free of risk
from
so thegetaways
records you keep helps to ensure
Shift
toinjury,
shorter
needand
to ensure
all areas of contrasted
their park are
safe
and free of risk
from
injury,
so the records you keep helps to ensure
climatethat
considerations
with
consumer
park facili琀椀es and equipment are working the way they should Compared
and safe to use.
six months ago, there has been a notable
with equipment
for campingare
and
caravanthe
holidays.
parkoptimism
facili琀椀es and
working
way they should and safe totouse.
increase in the percentage of respondents planning to
“This creates both challenges and opportunities for
caravan and camp within the next 12 months, rising to
our industry.
about
In addi琀椀on
to the While
above,Australians
other areasexpress
of parkcaution
opera琀椀ons
that should
haverepresents
maintenance
recorded include:
88%. This
a seven-point
rise from January
In addi琀椀on
to the above,
other
of park opera琀椀ons
that should
have maintenance
recorded include:
their financial
futures,
theyareas
simultaneously
maintain
2024.
• strong
Vehicle
servicing
– including
vehiclesand
just used around the park such as buggies.
positive
sentiment
toward caravan
• experiences,”
Vehicle
servicing
– including
vehicles justcamping
used around The
the park
such asofbuggies.
percentage
respondents planning short trips (1-3
the Report stated.
•
Tree maintenance records – a quali昀椀ed arborist shouldnights)
be employed
to to
conduct
inspec琀椀ons
of trees
has
risen
32%, whilst
trips lasting
4-7within
nightsthe
• For Tree
maintenance
records – a quali昀椀ed arborist should be employed to conduct
inspec琀椀ons
of trees
within
the
this first
time,yearly.
this year’s report also incorporated
park
at least
saw a two percentage point increase. Longer holidays
parkevents
at leastin yearly.
weather
decision making, with weather-related
have experienced a decline, with 8-14 night trips
• incidents
Playground
maintenance
– including
so昀琀-fall needs
to be renewed
continuing
to influence
travelwhen
behaviour,
decreasing
to 10% and extended holidays of 15+ nights
• ahead
Playground
maintenance – including when so昀琀-fall needs
to be renewed
of cost-of-living concerns and fuel prices.
dropping
16% compared
to six months ago.
•
Gardening cu琀�ng tools maintenance – such as mowers,
whippertosnippers,
chainsaws
•
•
•
Gardening
cu琀�ng
toolsshift
maintenance
– such more
as mowers, whipper snippers, chainsaws
“We’re
also seeing
a clear
towards shorter,
These
indicate
a trend towards shorter caravan
Pool
maintenance
–
records
of
pool
chemical
levels daily
andresults
cleaning
completed
frequent
rather than
extended
with more
andand
camping
trips,
with a shift away from longer stays.
Pool trips
maintenance
– records
of holidays,
pool chemical
levels daily
cleaning
completed
Australians planning to caravan and camp in the coming
This shift may reflect changing consumer preferences,
year but adapting how they travel.
likely influenced by economic factors.
This “Rather
is not an exhaus琀椀ve
list plans,
but if you
aren’t keeping
these types of records already you should start recording now to
cancelling
consumers
are seeking
This is not anthan
exhaus琀椀ve
list but if you
aren’t keeping
these types
recordsaligns
already
you
start
recording
now to
Thisofpattern
with
theshould
broader
trend
of Australian
ensure
you
meet
your
obliga琀椀ons.
budget-friendly
travelling in off-seasons,
travellers adapting their holiday habits to manage costs
ensure
you meet youroptions,
obliga琀椀ons.
hunting for deals and staying closer to home.”
while maintaining travel experiences. The significant
increase in overall caravan and camping intention
Should you wish to know more about the Na琀椀onal Caravan Holiday
Accredita琀椀on
visit: appeal,
(88%)Park
demonstrates
theProgram
sector’splease
continued
Should
you
wish
to
know
more
about
the
Na琀椀onal
Caravan
Holiday
Park
Accredita琀椀on
Program
please
visit:
Holiday planning: positive signals
particularly as consumers seek value-driven domestic
Our ahead
Website:
options.
Our Website:
www.caravanindustry.com.au/accredited-caravan-holiday-parks
The Report says recent survey data indicates a shift in
For industry operators, this trend toward shorter
www.caravanindustry.com.au/accredited-caravan-holiday-parks
respondents’ holiday and spending intentions, with the
stays suggests opportunities to develop weekend and
or Contact:
percentage of respondents intending to reduce their
short-break packages, flexible booking options, and
or Contact:
budget
dropping from
24% to 18%.
targeted marketing campaigns highlighting accessible
Markholiday
Shipton
– Compliance
and Accredita琀椀on
Mark Shipton – Compliance and Accredita琀椀on
adventures close to major population centres.
Simultaneously, there’s been a significant increase in
accredita琀椀on@caravanindustry.com.au
those planning to take more holidays, rising from 22%
accredita琀椀on@caravanindustry.com.au
in the July 2024 survey to 29% in the latest poll. The
proportion of respondents intending to increase their
travel expenses has grown by ten percentage points
over the past six months.
These findings suggest a resurgence in travel
enthusiasm among Australians, despite ongoing
economic challenges. The trend aligns with recent data
CARAVAN & RESIDENTIAL PARKS VICTORIA
AUTUMN 2025
Where are your guests from? According to
December 2024 Caravan and Camping Visitor
Economy Report, intrastate trips account for
86% of total trips taken. The 30-54 age group
showed the most resilience in 2024, growing
their overnight trips by 5.2% and remains the
largest demographic for caravan and camping
trips and nights in Victoria.
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